Clean, cohesive website design and brand styling for wellness, beauty, and lifestyle brands.

I believe in creating websites that my clients can be proud of.  I want to understand your business so we can work together to tell a story.

The name "Water + Sky" was inspired by a line from a children's book I would read to my twins. The words paired together paint a picture of simplicity and clarity.  Inspired by nature and the harmony of two forces that complement each other, I work with clients to help them understand what makes them unique and tell their story visually.  

I'm proud to call Upstate New York home but have worked with creative entrepreneurs all over the world. 




I'm Yvette, nice to meet you!  An entrepreneur at heart, I've built several businesses from the ground up, including a beauty business I sold in 2017.

After spending more than 15 years in traditional work settings of non-profits, arts administration, and higher education, I finally realized my dream of business ownership in 2014 with the co-founding of Miel Beauty Bar. 

Running this business day-to-day made me realize what I loved more than anything else was designing its visual identity and website. I often thought about what it would be like to support other passionate business owners who've perfected their craft and want beautiful, cohesive visuals to match.  When the time came to sell my business, I honored my long-held dream and founded Water + Sky with a talented designer, friend, and inspiration, Jess Rogan.

After a year of rewarding collaboration, our partnership faced a crossroads. Jess answered the call to embark on an extended adventure in her 25ft Airstream travel trailer and pursue a new career direction. I made the decision to forge ahead with Water + Sky and continue helping clients with the skills I have today. 

An Ithaca, NY native, I was was born in Lima, Peru. I live in lovely Brooktondale, NY with my husband, Lars, and our 8-year-old twins, Adrian and Isla. I'm a coffee-loving INFJ who enjoys long walks, playing Just Dance with my kids, and harmony singing.  I received a BA in Psychology from the New School for Public Engagement in NYC.


Want to learn more about how I can help you? 

 My services